FLorissa Design Event Decoration
I ntroducing http://www.florissadesigns.com for all your event decoration needs. A young creative company founded and run by Manuela Konan and she shares her story about her journey in her business.

Tell us about your business:

Florissa Designs, is an event decoration and floral design company based in London. We provide services such wedding and event flowers, decorations of backdrops, drapes, sashes, centrepieces, chair covers, floral arrangements and many more. We pride ourselves on making each Event a special memory to last for a lifetime. We love to partner with every client by offering an innovative approach in order to create unique designs that truly captures their vision. All our floral designs are made with fresh natural flowers, which means that each designs will be unique to every clients.

What do you do?

As the owner of the company my full time job is to work on all the aspect of the business to help it grow

When did you start?

I started working in the Event decoration industry in August 2009 and started the company in April 2014

Why did you start?

I decided to launch the company because after completing my FDA in Event Management and Floral Design I was not able to get a job in the field for more than two years even though I had the qualification. Also all my friends and family encouraged me to start my own business after seeing my work from previous weddings I designed.

What has your journey been like?

As an introvert, the journey at the beginning was a bit stressful and overwhelming but starting my own business has helped me to face most of my fears and challenges. It has made me more confident because I have discovered that there is a place for me in the market to express myself through my designs which I don’t think I would have been able to do so quickly working in a full time job as a Floral Designer. It’s also been great to discover that even though my business idea is not a new one, I can still create my own brand.

What challenges have you encountered?

The main challenge was time management, as a perfectionist, I tend to spend days or weeks on something that need to be done quickly, so at times I ended up with a workload that was too much. Also I did not realise the amount of work and commitment a business would involve. Finally I realised that my business plan was a bit different from the reality I was facing and there were some aspects that I did not really take into account like the fresh flowers I am using and the transportation to deliver most of my designs. I used to order flowers online and when they got delivered on 4 occasions most of them were in bad shape and the quality was not so good so I had to go to the flower market early in the morning and spend more money than expected.

How did you overcome the challenges?

I have learn to delegate and ask for help when needed. I am also ordering my flowers at least 2 days before so that if something goes wrong I still have a bit of time to contact my supplier. I am also trying to get as much information from my clients at every consultations in order to start working as soon as possible and avoid any delay in the process of preparing for their events.

Where are you now?

I am looking at growing a strong customer base and I am also working on providing our services to well establish businesses such as Hotels on a weekly basics. As we are getting more bookings I would like to hire some apprentice to keep our cost low and also offer them the opportunity to learn and employ them once they obtain their qualification.

Where do you hope to be?

I would like to have my first official shop in London with 3 or more employees. Also, I would like to expand the brand by offering a full event management package to each client (possibly including children entertainment at wedding and bigger Events).

Do you have anything that you would like to add?

Learn from your mistake as they will help you build a better brand. It will also prepare you for bigger contracts and clients. Finally enjoy the journey!

For more information please visit their website http://www.florissadesigns.com


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